Blues v West Ham Match Day Shirt Sponsor Change

On Boxing Day Birmingham City will play with the Little Hearts Matter logo on their shirts when they meet West Ham United in the npower Championship.

Little Hearts Matter will have over 70 volunteers and supporters outside and inside the ground and the teams will be led onto the pitch by two mascots who are both children born with only half a heart – Paige, 12 yrs, a Blues fan, and George 14yrs, a West Ham United fan.

Supporters will be encouraged to donate around the ground on the day and also by text message and it is expected that over one million viewers on Sky Sports will be similarly encouraged to donate by texting  “HELP22 £3” to 70070.

RationalFX have also included these messages in the perimeter advertising to be shown throughout the match.

About RationalFX:
RationalFX is one of the world’s fastest growing and most competitively priced independent foreign exchange companies. Established in 2005, RationalFX has completed worldwide FX transactions worth over £1.25 billion to date and annually helps tens of thousands of private clients, businesses and large corporations with more competitive foreign currency exchange rates, giving them huge cost savings compared to the Banks and other FX Brokers. RationalFX offers a simplified service that makes business sense to its private and corporate clients who have demanding schedules and various business priorities. Each of RationalFX’s business clients is assigned to a dedicated account manager from a personable team of credible analysts and traders with the experience to meet the prerequisites of various business
sectors from manufacturing to entertainment. Their expertise in the currency markets also extends to foreign exchange brokerage and dealing services to provide an integrated service to support its customers to manage their FX
risk.

About Little Hearts Matter:
Little Hearts Matter is the national charity that offers support to anyone affected when a child has only half a working heart.  The charity primarily exists to alleviate the isolation, fear and lack of understanding which is created when a child has an incurable heart condition.  These conditions are non-correctable and the most serious that exist.  These children will die without major surgery within days, or even hours of birth.  A generation ago their life expectancy was a few hours.  Today, a series of revolutionary surgical operations re-plumb the heart enabling the one pump to circulate the blood throughout the body.  The children lead full lives but don’t have the same energy level as their peers.  www.lhm.org.uk

About Paige and George:
Paige is 12 from Solihull and supports BCFC and has a non-correctable heart condition called Hypoplastic Left Heart Syndrome. George is 14 from Devizes and is a West Ham supporter, he has incurable heart condition Hypoplastic Left Heart Syndrome.

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